What Wonderkind and Adver-Online can build together
Four concrete moves. Two of them can go live tomorrow, the other two inside a month.
From manual campaign work to an automated revenue engine
Move from Inspire to the Next platform
One campaign platform for the whole Adver-Online team, live from day one.
Integrate Wonderkind into the AMC platform
XML, API and MCP, so AMC stays the system of record and Wonderkind does the distribution.
Launch self serve programmatic
A branded Adver-Online storefront, built by Wonderkind, where clients buy campaigns themselves.
Burn through job board inventory via Next
Connect existing job board contracts, such as Indeed, and spend them on purpose.
Move from Inspire to the Next platform
One campaign platform for the whole Adver-Online team, live from day one.
- Genuinely easy to use, no specialist needed per campaign
- Google Search, TikTok and job board advertising in one place
- A dedicated workspace per client
- An asset library per client, reusable creative on tap
- Workflow builder for repeatable campaign setups
- External user access, so clients can join the workspace
Live tomorrow
- Eliminates the manual campaign work that drags on EBITDA
- Same headcount handles more clients, margin per account rises
- Faster launches mean shorter time to first invoice
Integrate Wonderkind into the AMC platform
XML, API and MCP, so AMC stays the system of record and Wonderkind does the distribution.
- XML feed for bulk vacancy sync, no re-keying
- REST API for campaign creation, status and results
- MCP access so AI assistants can act inside AMC
- Performance data flows back into AMC reporting
Within 2 weeks
- AMC becomes the single interface, zero retraining for consultants
- Every AMC vacancy is a potential programmatic upsell
- Removes double entry, cuts admin hours per order
Launch self serve programmatic
A branded Adver-Online storefront, built by Wonderkind, where clients buy campaigns themselves.
- Client pastes a vacancy link and gets a ready campaign
- AI generated ad copy and creative, editable before launch
- Fixed click packages with transparent pricing
- Runs fully in Adver-Online branding
Live tomorrow
- Revenue without a sales conversation, 24 hours a day
- Opens the small budget segment that is unprofitable to serve manually
- Near zero cost to serve, so the gross margin is high
Burn through job board inventory via Next
Connect existing job board contracts, such as Indeed, and spend them on purpose.
- Existing contracts connected directly to Next
- Automatic slot allocation across live vacancies
- Usage visibility per client and per contract
- Programmatic top up where the board underdelivers
Within 4 weeks
- Prepaid inventory gets used instead of expiring, protecting purchased margin
- Stronger negotiating position on the next contract renewal
- Better fill rates keep clients renewing
Value starts landing tomorrow
Day 1
Next platform live
Teams working in workspaces per client
Day 1
Self serve programmatic
Storefront open, orders without sales
Week 2
AMC integration
XML, API and MCP connected
Week 4
Job board inventory
Contracts connected and spent on purpose
Less manual work, more sellable inventory, a higher EBITDA
Cost side
Campaign setup, reporting and double entry move into the platform, so consultants spend their hours on clients instead of admin.
Revenue side
A self serve storefront and connected job board contracts open budgets that are not worth serving by hand today.
Retention side
Client workspaces, shared asset libraries and honest reporting make Adver-Online harder to switch away from.
Next step: pick move 1 and move 3 for tomorrow, scope move 2 this week.